Slow site, heavy mobile
Technical audit & Core Web Vitals
Analysis of performance, SEO, conversion rate, security and accessibility. Report with priorities and estimated impact for each intervention.
Professional e-commerce
What our
ecommerce agency offers
We build professional e-commerce sites that actually sell: platform chosen for your use case, checkout optimized for conversion, conversion tracking Google Ads and Meta properly configured, integration with your business systems and e-invoicing. 25+ years of e-commerce experience across different industries.
Which platform
Which e-commerce platform
is right for you?
WooCommerce, Shopify, PrestaShop, Magento or custom development: each platform has its strengths. The choice depends on catalog size, sales model (B2C, B2B, dropshipping), budget, international markets and existing integrations. There's no absolute best: there's the right one for you.
All projects · Maximum flexibility
WooCommerce
The most popular e-commerce on WordPress. Plugins for every need, native integrations with major business systems, low management costs. Suitable from 100 to 10,000+ SKUs.
Explore WooCommerce
SaaS · Fast time-to-market
Shopify
The world leader in SaaS e-commerce. Online in 4-6 weeks, scalability without infrastructure worries, rich app store. Ideal for DTC brands and international sales.
Explore Shopify
EU open source · Multi-shop
PrestaShop
Open source made in Europe. Native multi-shop, multilingual, excellent quality/cost ratio, rich module ecosystem for European market and marketplaces.
Explore PrestaShop
Enterprise · Advanced B2B
Magento (Adobe Commerce)
The enterprise platform. Large catalogs (50,000+ SKUs), advanced B2B e-commerce, international multi-store, SAP/ERP integrations. When other platforms aren't enough.
Explore MagentoCustom · On-top or from-scratch
Custom development, programming and Woo plugin development
Custom development both on top of the platforms above (custom plugins, modules, configurators, proprietary integrations) and custom e-commerce from scratch when no off-the-shelf platform really covers your case. Advanced programming and on-demand WooCommerce plugins.
Support · Rapid solutions · Recovery
E-commerce troubleshooting
Site down, emails not sending, broken checkout, hacked site, performance crashed, payment gateway errors. We intervene on WooCommerce and any e-commerce platform, even on sites we didn't build. Problem analysis within the working hour.
What's included
What e-commerce development
includes
A professional e-commerce has dozens of components that need to work together. Here are the fundamental blocks we always configure, on all platforms.
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Structured product catalog
Catalog import, variants and attributes, configurable products, multi-level pricing, category filters, SEO-ready product pages with structured Product/Offer data for Google Shopping.
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Conversion-optimized checkout
Few-step purchase flow, guest checkout, cart save, automatic abandoned cart recovery, mobile-first, accessibility. Conversion-rate optimization integrated from the UX draft.
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Local and international payments
All major payment gateways: credit cards, digital wallets, BNPL (Buy Now Pay Later), bank transfer, COD, local payments for international markets. PCI DSS security.
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Shipping and carriers
Integration with all major carriers domestic and international. Automatic cost calculation at checkout, label generation, order tracking, Click & Collect and in-store pickup.
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E-invoicing and ERP integration
Synchronization with major business systems and enterprise ERPs: customer contacts, products, orders, inventory, price lists. E-invoicing automatic on order payment. Drastic reduction of manual work.
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Multilingual and multi-currency
Proper hreflang for international SEO, catalog and checkout translation, multiple currencies with updated rates, geo-localized prices by country, correct taxation (EU/non-EU VAT, US sales tax), local payments, international shipping.
Investment examples
How much your
e-commerce can cost
Four indicative examples to give an idea of order of magnitude, based on typical projects 2026. Not a price list: every e-commerce is different and customizations change the numbers. To understand what your project really needs we need to talk, only then can we give you a realistic quote. Payment plans available.
E-commerce Start
€1,950 to €2,950
Shopify, PrestaShop, WooCommerce
Timeline 1 week
- Customized standard theme
- Mobile-first responsive design
- Catalog up to 300-400 products
- Stripe + PayPal payments
- 1 carrier configured
- Basic tracking (GTM + GA4)
- GDPR cookie consent
Most requested
Professional
€2,950 to €4,950
PrestaShop, WooCommerce
Timeline 1-3 weeks
- Custom theme tailored
- Catalog up to 1,000 SKUs + variants
- Conversion-optimized checkout
- All payments (Stripe, Klarna, BNPL)
- Multi-carrier + Click & Collect
- Full ADS tracking (Meta Pixel + CAPI)
- Basic ERP integration
- Multilingual (1-2 languages) optional
Best seller
Top
from€4,950 to €9,900
PrestaShop, Shopify Pro
Timeline 3-6 weeks
- 100% custom theme + dedicated UX
- Catalog 1,000-5,000 SKUs + configurators
- Advanced ERP integration
- Full multilingual and multi-currency
- Marketplaces (Amazon, eBay)
- Server-side tracking (sGTM)
- Performance audit + CRO
- B2B modules optional
Ultra
from€9,900
Magento, custom
Timeline 5-15 weeks
- Magento / Adobe Commerce or custom dev
- Catalogs 5,000+ SKUs, complex attributes
- Advanced B2B (price lists, multi-tenant)
- International multi-store
- Enterprise ERP integration (SAP, Dynamics)
- Headless commerce / PWA optional
- Dedicated SLA post-launch
Every project is different. Let's talk.
The numbers above are indicative examples: integrations, B2B rules, multilingual and marketplaces change the investment. Personalized quote in 1 working day.
Upon request, payment can be spread in installments, no interest.
Talk to us
Got an e-commerce
in mind?
As an ecommerce agency, tell us what you sell, expected volume, special needs (multi-store, B2B, multilingual, ERP integration). We'll tell you right away which platform makes more sense and why.
AI
AI Agent · E-commerce
online · instant repliesHi 👋 I'm Webcreation's E-commerce AI. Ask me info, prices, a consultation, or leave us your contacts, we'll reply right away.
Conversion tracking and ADS
Conversion tracking
for professional e-commerce
Without proper conversion tracking, every dollar spent on advertising is a blind bet. We configure tracking properly so Google Ads, Meta and TikTok know what works, and optimize accordingly.
Without proper tracking
ADS that burn budget
- Google and Meta smart bidding works on incomplete or wrong data
- Confused attribution: you don't know which campaign brings sales
- Imprecise lookalike audiences, ineffective retargeting
- iOS 14+ and ITP cut out most events
- No data to optimize bids and creatives
- Low ROAS, growing customer acquisition cost
With the tracking we configure
ADS that convert and scale
- Complete e-commerce events sent to all platforms
- Server-side tracking that bypasses ad-blockers and ITP
- Meta Conversion API with high event match quality
- Google Ads enhanced conversions active
- Legal cookie consent with Google Consent Mode v2
- Precise attribution, smart bidding actually optimizes
Tracking stack we configure
Google Tag Manager
GA4 Enhanced Ecommerce
Meta Pixel + CAPI
Google Ads Conversion
Enhanced Conversions
TikTok Pixel
Pinterest Tag
Microsoft Ads UET
Server-side GTM
Cookie Consent v2
DataLayer custom
Existing e-commerce
Got an e-commerce already?
Migration and optimization.
As an ecommerce agency we also work on e-commerce we didn't develop. Often the difference between a site that sells and one that doesn't is in technical and tracking details we can fix.
Need to change platform
SEO-safe platform migration
From Magento to WooCommerce, from Woo to Shopify, from PrestaShop to Magento. Without losing SEO ranking, historical data, orders. 301 redirect plan and post-launch monitoring.
Low conversion rate
Conversion optimization (CRO)
Analysis of the checkout flow, A/B testing, mobile optimization, abandoned cart recovery. Decisions on real data, not feelings.
Drop in organic traffic
Recovery from Google penalties
Cause diagnosis (technical, manual action, algorithmic), recovery plan and monitoring of organic traffic recovery.
Hacked or vulnerable site
Security hardening and cleanup
Post-hacking cleanup, configuration hardening, WAF, vulnerability monitoring, backup strategy and updated protocols.
ADS not converting
Proper tracking setup
Almost always the problem is tracking. We configure GTM, GA4, Meta Pixel + CAPI and server-side tracking.
“
We had an abandoned Magento and zero tracking. Migration to WooCommerce, GA4 + Meta CAPI configured properly: Google Ads ROAS went from 1.8 to 4.2 in three months.
Client · home & living e-commerce
Ecommerce in Piedmont
Ecommerce for the Northern
Italy production fabric.
Piedmont has a distinctive productive fabric — agrifood (Langhe, Roero, Monferrato, plain-area agriculture), B2B manufacturing (Turin, Ivrea, industrial belt), quality craftsmanship, wine business — with specific ecommerce needs that out-of-region generalists often fail to grasp.
One example: Cerealterra (Ciriè) — organic food producer with articulated catalogue, lots, traceability, seasonality. The ecommerce had to handle product complexity without weighing down checkout. Other Piedmontese realities we've worked with: L'Ape Contadina (Giaveno, farming/pet), Petfoodweb (Orbassano, pet food), BBQParadise (San Maurizio Canavese, outdoor cooking), Rossini Guarnizioni (Ciriè, B2B industry), Bricovernici (Ivrea, Sikkens distribution). We work across Italy, but if you're a Northern Italy company we speak your language and know your market. How we work across regions →
Frequently asked questions
FAQ
about e-commerce development
Which e-commerce platform should I choose?
WooCommerce: maximum flexibility, low management costs, perfect for WordPress users and medium catalogs. Shopify: very fast time-to-market, SaaS scalability, ideal for DTC brands and international markets. PrestaShop: open source EU, native multi-shop, excellent for those with multiple brands. Magento (Adobe Commerce): enterprise, advanced B2B, large catalogs. We'll tell you after understanding your case.
How long does the build take?
Shopify 2-3 weeks, WooCommerce 3-5, PrestaShop multi-shop 4-6, Magento/Adobe Commerce 6-9, enterprise B2B 24 weeks. Migration between platforms is a technical operation of 5 days; complete tracking setup is done in 2 days.
Are conversion tracking and ADS pixels included?
Yes, always. For us an e-commerce without proper tracking doesn't exist: full setup of Google Tag Manager, GA4 enhanced ecommerce, Meta Pixel + Conversion API, Google Ads conversion tracking, server-side tracking where it counts, GDPR cookie consent. Without it, ADS campaigns waste budget and don't optimize correctly.
Do you integrate with my ERP?
Yes. We work with major business systems and enterprise ERPs. Synchronization of customer contacts, products, orders, inventory, price lists, e-invoicing. Each integration is designed on your specific workflow, tell us which system you use and we'll tell you right away what's feasible.
Do you also work on existing e-commerce?
Yes, it's an important part of our work. Technical audit, migration between platforms without losing SEO, conversion rate optimization, recovery from Google penalties, security hardening after hacking. We just need access and a description of the problem.
Do you develop B2B e-commerce with customer pricing?
Yes. Customer-specific price lists, quote-based orders, mandatory login, deferred payment, product configurators, multi-user accounts, volume discounts, deferred invoicing. PrestaShop and Adobe Commerce have native B2B features; WooCommerce with dedicated plugins covers most cases.
Multilingual and multi-currency work properly?
Yes. Proper hreflang for international SEO, catalog and checkout translation, multiple currencies with updated rates, geo-localized prices by country, correct taxation (EU/non-EU VAT, US sales tax), local payments (Klarna in DE, iDEAL in NL, etc.), international shipping with specialized carriers.
Are marketplaces like Amazon and eBay integrable?
Yes. Single catalog with bidirectional sync to Amazon, eBay, Etsy. Orders managed centrally in your e-commerce back-office, prices and stock aligned in real time. Reduces errors and multi-channel management time.
What happens after launch? Maintenance?
Ongoing maintenance plan: security updates, platform patches, plugin/module updates, performance monitoring, backups, evolutions for new needs, support on problematic orders. For critical projects we offer dedicated SLAs.