the system agency
The open source e-commerce
born in Europe.
If you want an European open source solution, GDPR-compliant and designed for the European market, the system is the right platform. With over 25 years of experience, Webcreation® is the ideal partner to build your store: custom theme, multi-shop, B2B, ERP integrations and e-invoicing.
this CMS offers a scalable and highly customizable system with native multi-shop, large catalog management, customer-specific pricing and over 65 supported languages. With Webcreation® you'll have a dedicated team for custom modules, performance optimization and continuous support.
active stores worldwide
this CMS is the most widespread open source e-commerce platform in Europe, with international community and vertical modules.
natively supported languages
Multilingual and multi-currency out-of-the-box, European GDPR compliance, taxes and shipping configurable for each market.
stores with native multi-shop
Manage multiple brands, markets or separated B2B/B2C from a single installation. Shared or dedicated catalog per store.
The the platform advantage.
European open source.
Native GDPR compliance.
Truly scalable multi-shop.
No monthly fees, European compliance, native multi-shop. Worth considering: the the platform community is smaller compared to WordPress/WooCommerce, and finding specialized developers is less immediate.
Modules & integrations
What we include
in your PrestaShop.
Complete configuration, custom theme, official modules and marketplace, integrations with business systems, multi-shop, advanced B2B. Everything integrated, no random modules.
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Local and international payments
All major gateways: Stripe, PayPal, credit cards, Apple Pay, Google Pay. BNPL (Klarna, Afterpay), bank transfer, COD. Official modules and Marketplace Addons.
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Native multi-shop
One installation, multiple managed stores: shared or dedicated catalog, per-shop pricing, different languages and currencies, dedicated domain for each store. Ideal for multi-brand, multi-country, separated B2B + B2C.
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Advanced B2B & customer groups
Native B2B features: customer groups with differentiated prices, custom price lists, volume discounts, mandatory login, prices hidden from guests, quote orders, dynamic EU VAT for VAT numbers.
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Business system & ERP integration
Synchronization with major business systems and enterprise ERPs. Orders, products, contacts, inventory, price lists. Custom modules for proprietary systems.
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E-invoicing
Modules for major invoicing platforms. Automatic e-invoice send on order payment, with proper customer routing. Compliant with regulations.
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Shipping and carriers
Integration with major carriers. Automatic cost calculation, label generation via ShippyPro / Sendcloud, order tracking, Click & Collect and in-store pickup.
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Multilingual & multi-currency
Over 65 languages natively supported, any currency. Proper hreflang, localized URLs, catalog translation, checkout, transactional emails. Per-country taxes and shipping, EU VAT, local payments.
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SEO & complete ADS tracking
SEO-friendly URLs, meta tags, Product/Offer schema for Google Shopping, XML sitemap, hreflang. GTM, GA4, Meta Pixel + CAPI, Google Ads, server-side tracking where it counts. GDPR cookie consent.
PrestaShop e-commerce development
the store is the ideal choice for those managing multiple brands or markets, who need advanced B2B logic and want an open source platform compliant with European regulations.
See our projects →Build workflow
From kickoff to first order.
In 6 concrete phases.
Discovery & catalog
Audit of products, categories, variants, attributes, multi-level pricing, definition of multi-shop structure if needed.
UX & checkout
Wireframes, conversion-optimized purchase flow, mobile-first, checkout in few steps, B2B customer group management.
PrestaShop setup
Installation, custom theme, official modules, shipping, tax, payment configuration, transactional emails, e-invoicing.
Tracking & analytics
GTM, GA4 enhanced ecommerce, Meta Pixel + CAPI, Google Ads, custom events. Server-side where it counts.
Launch + ADS
Campaign setup, conversion attribution, daily monitoring post-launch, rapid optimizations.
Maintenance
Core/module updates, performance monitoring, evolutions, ongoing support, automatic backups, security hardening.
We had 3 brands on separate installations. Migrated everything to the store multi-shop, single ERP. 60% savings on infrastructure costs, centralized data.
Client · multi-brand fashion group
When it makes sense
When to choose
PrestaShop.
PrestaShop has one specific strength: multi-shop, multi-language, B2B with complex pricing. Outside those cases, another platform often makes more sense. Here's where it really shines.
Choose PrestaShop if
- You have multiple brands or stores to manage under one installation (native multi-shop).
- You sell in multiple countries with different currencies, languages and taxes — native multi-currency and multi-tax management.
- You work in B2B with custom price lists per customer group, hidden prices, quote-based ordering.
- You need a rich back-office: attribute, variant and product combination management is the most powerful in the segment.
- Your internal team already knows PrestaShop (1.7 or 8) and has invested in training.
- You have 500-5,000 products with complex variants: PrestaShop scales well in this range.
- You want self-hosted open source, no monthly percentage fees on revenue.
Prefer another platform if
- You have fewer than 50 products and one brand: Shopify or WooCommerce are easier to manage.
- You want a strong editorial blog integrated: WooCommerce + WordPress is unmatched.
- You have over 10,000 products with enterprise B2B: Magento / Adobe Commerce is the fit.
- Your team is marketing-first, no technical skills: Shopify has the simplest backoffice.
- You want native integrations with TikTok Shop, Instagram Shopping, Amazon, eBay: Shopify is faster.
- You need premium modules but the budget is tight: quality PrestaShop modules cost (€80-400 each + subscriptions).
Talk to us
Got a PrestaShop project?
Let's figure out if it's the right choice.
Tell us what you sell, expected volume, special needs (multi-shop, B2B, multi-country, ERP integration). We'll tell you right away if PrestaShop is the best fit, or if another platform is better.
AI Agent · PrestaShop
online · instant repliesFrequently asked questions
FAQ
about PrestaShop
Why choose PrestaShop for an e-commerce?
this CMS is the e-commerce solution open source born in Europe: over 300,000 active stores, GDPR and EU e-invoicing compliance, native multi-shop, advanced B2B. Ideal for European SMEs with medium-large catalog, multi-brand or multi-country.
PrestaShop or WooCommerce: which to choose?
PrestaShop wins on native multi-shop, advanced B2B, large catalog management and EU markets. WooCommerce wins on WordPress flexibility, larger plugin ecosystem, blog/content integration, SEO. the platform is more focused on pure e-commerce; WooCommerce is more versatile.
How does PrestaShop multi-shop work?
this CMS allows managing multiple stores with one installation: same back-office, shared or separate products, per-shop pricing, different currencies and languages, dedicated domain for each store. Ideal for groups with multiple brands, international markets, separated B2B + B2C.
Does PrestaShop support e-invoicing?
Yes. Dedicated modules for major invoicing platforms with proper customer routing.
What payments does PrestaShop support?
All major ones: Stripe, PayPal, Klarna, Afterpay, Apple Pay, Google Pay, bank transfer, COD. Official modules and third-party marketplace for every gateway. BNPL and local wallets integrable.
Can you do B2B with PrestaShop?
Yes, the platform has native B2B features: customer groups with differentiated prices, custom price lists, volume discounts, mandatory login, prices hidden from guests, quote orders, dynamic VAT for EU VAT numbers. Additional modules for advanced B2B workflows.
How much does a properly built PrestaShop site cost?
A the platform with custom theme, basic ERP integration and conversion tracking starts at around €2,950. Multi-shop configurations, custom modules or complex integrations go up. Payment can be spread in installments without interest.
Recommended hosting for PrestaShop?
Never shared hosting for a serious e-commerce. We recommend dedicated VPS or cloud (AWS, Azure, GCP). You need PHP-FPM, optimized MariaDB, server-side caching, CDN (Cloudflare), Redis. Hosting setup included in our projects.
Migration from Magento or WooCommerce to PrestaShop?
Yes, it's a frequent migration. We export products, variants, historical orders, customer contacts; import into PrestaShop; set up 301 redirects to not lose SEO; verify URLs and indexing post-launch. Duration depends on catalog complexity.
Multilingual and multi-currency on PrestaShop?
Yes, PrestaShop natively supports over 65 languages and any currency. Proper hreflang, localized URLs, catalog translation, checkout, transactional emails. Taxes and shipping configured per country. Multi-shop also allows separate stores per market.