SEO & GEO 2026
What our SEO & GEO
agency delivers
Search no longer happens just on Google. 25-40% of informational queries now go through ChatGPT, Perplexity, Google AI Overviews, Gemini, Copilot. Optimizing for both worlds is the new frontier. Technical SEO, topic-cluster content, schema markup, GEO to be cited by AI engines: we work the whole chain, with real metrics.
Types of work
Which SEO work
is right for you?
Technical SEO, content, GEO for AI engines or multilingual: every project has different priorities. Technically broken site? Start from the audit. Weak content? Topic-cluster strategy. Need to be cited by ChatGPT? GEO. Multi-market? International SEO.
Audit · Crawl · Core Web Vitals
Technical SEO
Full site audit: crawl budget, robots, sitemap, redirects, schema markup, performance, mobile-first. Fix the foundations before working on content — without solid basics no strategy works.
What's includedTopic cluster · E-E-A-T · Content
Content SEO
Topic cluster strategy: authoritative pillar pages + semantically linked cluster content. Intent-based keyword research, editorial briefs, on-page optimization, domain authority (E-E-A-T) for Google and AI engines.
What's includedChatGPT · Perplexity · AI Overviews
GEO for AI engines
Generative Engine Optimization: be cited by ChatGPT, Perplexity, Gemini, AI Overviews. Well-defined entities, advanced schema, citable factual content, llms.txt, AI engine mention monitoring.
What's includedHreflang · Multi-market · Localization
International SEO
Positioning for multiple markets: correct hreflang, content localized for culture and country search intent, local link building, geo-targeting, technical multilingual. Without losing ranking on already-active markets.
What's includedMeasuring what matters
No vanity metrics.
Just rankings and conversions.
The SEO metrics that count: real rankings, qualified organic traffic, direct conversions, citations on AI engines. Clear monthly reporting, without colorful charts that say little.
Real Google Search Console
GSC + GA4 integrated, rank tracking tools (Semrush, Ahrefs, SE Ranking) compared. Rankings monitored on a set of keywords that actually drive business, not vanity report.
GEO monitoring on AI engines
We check if your content is cited by ChatGPT, Perplexity, Gemini, AI Overviews. Dedicated tools for generative engine optimization, monitoring of mentions and links in responses to target queries.
Clear monthly reporting
Monthly report with what was done, rankings, traffic, conversions, AI citations. No 80-page PDFs: 4-5 key charts, commentary, next steps. One monthly alignment call.
Recovery · Penalties · Sudden drop
Lost traffic after a Google update?
Precise diagnosis of what happened: core update, technical issues, manual penalties, backlink loss, indexing problems. Measurable recovery plan, immediate intervention on critical causes, weekly monitoring.
SEO-safe migration · Re-platform
Site migration without losing ranking
Domain, CMS, URL structure change: detailed 301 redirect plan, post-launch monitoring, rollback if needed. SEO-safe migrations from WordPress, Magento, Shopify and others. Never a blind migration.
What's included
What SEO + GEO
positioning includes
A serious SEO project has multiple dimensions: technical, content, authority, GEO. Here are the building blocks we manage on every ongoing project.
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Full technical audit
Crawl with Screaming Frog/Sitebulb, robots.txt analysis, sitemap, redirects, canonical, 4xx/5xx errors, GSC indexing, mobile-first, schema markup, performance. Prioritized fix plan.
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Core Web Vitals & performance
Optimization of LCP, CLS, INP verified in production. Lazy load, image optimization, self-hosted fonts, critical CSS. Real performance, not just Lighthouse score.
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Schema markup & structured data
Schema Organization, BreadcrumbList, Article, FAQ, HowTo, Product/Offer, Service. Rich Results Test validated. Essential for Google and for GEO on AI engines.
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Topic cluster content strategy
Authoritative pillar pages + semantically linked content clusters. Intent-based keyword research, editorial briefs, on-page optimization, strategic internal linking. E-E-A-T integrated from the brief.
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GEO for AI engines
Well-defined entities, citable factual content, llms.txt + llms-full.txt, advanced schema, domain authority. Mention monitoring on ChatGPT, Perplexity, Gemini, AI Overviews.
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Link building & authority
White-hat strategy: digital PR, value-driven guest articles, industry citations, editorial partnerships with authoritative publishers in the sector. No PBN, no toxic links. The kind that lasts.
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Monitoring & monthly reporting
GSC + GA4 + rank tracking integrated. Monthly report with business metrics: rankings, organic traffic, conversions, AI citations, next steps. Monthly alignment call.
Investment examples
How much can
SEO + GEO cost
Four indicative examples to give an order of magnitude, based on typical 2026 SEO projects. The audit is one-shot, the other tiers are monthly ongoing. A call and a quick look at the site are enough to understand the right fit.
SEO + GEO Audit
€500 – €1,500
One-shot
Timeline 1 week
- Full technical audit
- Competitor & keyword analysis
- GEO audit (AI citations)
- Prioritized fix plan
- Report anyone can act on
- 1h presentation call
SEO Base
€900 – €1,500/mo
Ongoing
Min. 6 months
- Ongoing technical SEO
- 1-2 SEO articles per month
- Ranking monitoring
- Extended schema markup
- Monthly reporting
- Monthly alignment call
SEO Pro
€1,500 – €3,000/mo
Ongoing
Min. 6 months
- Technical + content + GEO
- 4-6 SEO articles per month
- Topic cluster strategy
- White-hat link building
- GEO monitoring (AI engines)
- Detailed monthly reporting
- Weekly / bi-weekly calls
SEO Enterprise
from€4,000/mo
Multi-site · Multi-market
Min. 12 months
- Multi-site / multi-market SEO
- International SEO with hreflang
- 10+ articles/month, multilingual
- Structured digital PR & link building
- Extended GEO across all AI engines
- Dedicated team & PM
- Declared SLA & KPIs
Every SEO project is different. Let's talk.
Numbers above are indicative: sector, keyword competitiveness, site starting state change a lot. Free initial audit on request for ongoing projects.
On request, payment can be split into instalments at no interest.
In 8 months of SEO work we went from page 3 to top-3 on the main commercial keywords. And now ChatGPT cites us as a source on our sector.
Client · financial services
Local SEO
Local positioning:
Turin, Piedmont, Northern Italy.
Local SEO is a specialisation apart from national SEO. When someone searches "web agency Turin", "ecommerce agency Piedmont", "web development Chieri", Google shows the map pack (3 businesses with map) first, and organic results after. Those not optimised for local get shut out of 40-60% of the clicks.
What you need to rank locally (beyond classic SEO)
- Verified Google Business Profile with correct category, photos, hours, services, service area
- Reviews actively managed (collection, public replies, monitoring)
- NAP consistency: name, address, phone identical on website, GBP, directories
- LocalBusiness schema on the site with GPS coordinates and areaServed
- Genuinely localised content: pages that speak about the territory, not just the service
- Local backlinks: association sites, chambers of commerce, regional press
Our approach for Northern Italy companies
For clients rooted in the Piedmont territory (Turin and province, Cuneo, Novara, Alessandria) we always start with a local audit: GBP check, category directories presence, competitors mapped on the map pack, geo-modified keywords.
Then we work on three fronts in parallel: GBP optimisation (regular posts, photos, services, review replies), on-site technical SEO (LocalBusiness schema, territory category page, zone content), local link building (associations, category directories, territorial PR).
Talk to us
Have an
SEO or GEO project?
Tell us about your site, where you rank, where you want to be. We'll tell you whether you need an audit, content, technical work, GEO, or a mix — and what order of magnitude.
AI Agent · SEO + GEO
online · instant repliesFrequently asked questions
FAQ about SEO + GEO
positioning
What is SEO and GEO positioning?
SEO and GEO positioning is the set of techniques to be visible both on Google (traditional SEO) and on generative engines like ChatGPT, Perplexity, Gemini, AI Overviews (GEO, Generative Engine Optimization). They're complementary, not alternative.
How long does SEO and GEO positioning take?
Technical fixes show effects in 4-8 weeks. Positioning on competitive keywords matures in 3-6 months. GEO has faster cycles (weeks). Beware of those who promise immediate results.
Do you guarantee first position on Google?
No, and beware of those who do. We work to improve positioning on the searches that actually matter for your business. First position on a useless keyword brings no clients.
How do you do GEO to be cited by ChatGPT?
Semantic structure with well-defined entities, citable and factual content, advanced schema markup (Article, FAQ, HowTo, Product), domain authority (E-E-A-T), external mentions. We monitor presence on AI engines with dedicated tools.
SEO for ecommerce vs showcase site: what changes?
An ecommerce has categories, product pages, filters, variants. You need Product/Offer schema for Google Shopping, crawl budget management, faceted URL optimization, internal linking of related products. We work directly on the platform's template.
Can I migrate the site without losing ranking?
Yes, it's one of our most frequent activities. Domain change, CMS, URL structure: detailed 301 redirect plan, post-launch monitoring, rollback if needed. Never blind migration.
How do you measure SEO and GEO results?
Google Search Console, GA4, rank tracking tools, monitoring mentions on AI engines. Monthly reporting with real metrics: rankings, organic traffic, conversions, AI citations.
Do you also work on sites you didn't build?
Yes, it's the majority of SEO and GEO projects. Audit, technical blockers, opportunities, plan. If we need to touch the code or templates, we do it directly.